If you are considering running an advertising campaign on Google, you may be wondering how to choose the most effective campaign type for your specific circumstances and goals.
In these webinar slides from 24 October 2024, we discuss the differences between Demand Gen, Pmax, Display and Search campaigns to help you choose the most effective type.
We also discuss how these campaign types can support different goals, such as brand awareness or lead generation, and the unique considerations of multilingual and multilocation campaigns.
From reading these slides, you will learn:
